Job description
Video Editor & Social Media Reels Specialist Company: Ceylon Academy of Gemmological Science (CAGS) Position: Video Editor & Social Media Reels Specialist Department: Marketing & Media Employment Type: Full-Time Job Summary CAGS is looking for a creative, energetic, and social-media-focused Video Editor & Reels Specialist who understands what makes audiences stop scrolling. The successful candidate will transform raw and long-form footage into engaging Instagram Reels, TikToks, YouTube Shorts, Facebook Reels, promotional videos, and influencer-style content while supporting CAGS’s digital marketing strategy. Key Responsibilities * Edit engaging Reels, Shorts, TikToks, and other short-form videos. * Transform raw footage into polished, professional social-media content. * Repurpose long-form videos into multiple high-performing short-form clips. * Identify the strongest and most engaging moments from longer videos. * Create powerful opening hooks to capture viewers’ attention. * Add captions, subtitles, graphics, music, sound effects, transitions, and other creative elements. * Edit educational, promotional, personal-branding, and influencer-style content. * Optimize video pacing and structure for audience retention and engagement. * Follow current social-media trends, editing styles, sounds, and content formats. * Work with presenters, influencers, and the CAGS media team. * Collaborate with the marketing team to develop creative video concepts. * Suggest new ideas to improve reach, engagement, and overall content performance. * Maintain consistent CAGS visual branding across all content. * Deliver videos according to the weekly content calendar and required deadlines. Skills & Requirements * Strong video-editing skills and a creative visual sense. * Experience creating Instagram Reels, TikToks, YouTube Shorts, and Facebook Reels. * Good understanding of social media and digital marketing. * Understanding of engaging, shareable, and potentially viral content. * Knowledge of influencer-style content and personal branding. * Strong sense of storytelling, pacing, music, hooks, captions, and transitions. * Ability to turn longer videos into engaging short-form content. * Ability to recognize trends and adapt them appropriately for the CAGS brand. * Creative mindset with fresh content ideas. * Ability to collaborate effectively with presenters and a marketing/media team. * Good time management and ability to mee
Requirements
- Strong video editing skills
- A good eye for visual quality, storytelling and trends
- Understanding of social media and digital marketing
- Knowledge of what makes content engaging, shareable and viral
- An understanding of influencer-style content and personal branding